Founded in 2022, Go Smoke Yourself is BBQ seasoning company. However, the idea has been alive long before that. Growing up, Jarrett always enjoyed helping his parents or other family members cook, but what really drew his interest was the heat and the smoke from outdoor cooking, whether on the grill or the smoker. The first time Jarrett really tried to smoke something was in his barracks room in Italy, with a few wood chips at the bottom of the pot, and a rack with a brisket sitting on top. Now, however, he can smoke and grill things the more traditional way and without the risk of being an example for the next safety brief. This initial blend, the signature blend, was passed down to Jarrett from his father who has been using it as long as Jarrett can remember. Jarrett has modified the recipe slightly to add a bit more heat, but that doesn't mean it is too spicy for those who aren't fans of heat and spice.